Be Smart, Healthy & Beautiful women

Powerful antioxidant serums designed to fade dark spots and enhance glow without breaking the bank.

Your wallet will love them, and your hair will thank you.

Pros predict the year’s most popular placements and explain their pain points.

Scan the prettiest inspiration, ahead.

Forget animal print nails. We've moved on to shiny aquatic mammal manicures.

They soften lines, smooth texture, and help skin feel more comfortable.

It’s a blast from the past, but with a much-needed upgrade.

Laneige, Aestura, Beauty of Joseon—gang's all here.

Go from dull to dazzling in one wash.

Take the guesswork out of defining graying brows.

The nanny named… Kim!

Get to the root of the issue with these derm-approved shampoos.

When culture normalizes food restriction, we turn to beauty to satisfy the craving.

Everything from sheet masks to acne-fighting serums.

This was my go-to beauty look back then, and it obviously still stuns now.

Lady Gaga threw it back to the late 2000s and early 2010s with her latest hair accessory, a cute, coquette black hair bow that reminded us of her "Fame"-era blonde bow made of hair.

Relief is on the way.

From rough heels to unpleasant odor.

These derm-approved formulas play well with actives like tret to treat inflammation, irritation, and dryness.

Aging skin is beautiful, but there's no harm in extra hydration and TLC.

From sensitive teeth to bad breath.

Undereyes? Brightened. Texture? Blurred. Redness? Soothed.