Selena Gomez's Wedding Manicure Is an Iridescent Instant Classic — See Photos September 27, 2025 We did not expect this to be her wedding hairstyle. Read more
48 Best Gifts for Teenage Girls That They’ll Show Off in the Group Chat September 27, 2025 They're a tough crowd to shop for but we've got you covered. Read more
'The Life of a Showgirl' Is Already Influencing Nail Art Trends—With Photos September 26, 2025 Even non-Swifties can't escape Taylor's influence. Read more
Drew Barrymore's Brand, Flower Beauty, Is Reportedly Closing September 26, 2025 Flower was founded in 2013 and sold at Walmart, Ulta, and CVS. Read more
Demi Moore Looks So Cool in Her “Gucci Bangs”—See the Photos September 26, 2025 One set of fringe, two totally different looks. Read more
Allure Best of Beauty Awards: Hall of Fame Winners Skin, Makeup, Hair Products—Reviews, Photos for 2025 September 26, 2025 Meet some of the winningest products in red-seal history. Read more
Side Braids Are the Protective Style of the Season—See Photos September 25, 2025 Experts break down the origins of this edgy protective style—and how to pull it off in 2025. Read more
4 Best Lash Glues to Make the Most of Your False Lashes September 25, 2025 For clusters, strips, and everything in between. Read more
Martha Stewart Finally Shared Her Thirst Trap Tips September 25, 2025 The self-proclaimed "original trad wife" revealed her advice on Vogue's podcast, The Run-Through. Read more
The Cast of "The Golden Bachelor" Season 2 Told Us All Their Beauty Secrets September 24, 2025 Including their biggest regrets, their most expensive indulgences, and the products they swore by in the mansion. Read more
30+ Early Prime Day Beauty Deals 2025 to Add to Cart Now September 24, 2025 My recommendation? Shop now, before they sell out. Read more
7 Best Products for Wavy Hair, Tested & Reviewed September 24, 2025 Give your blow-dryer a break. Read more
7 Best Hyaluronic Acid Serums to Take Skin From Dull to Dewy September 24, 2025 There's nothing better for maintaining smooth, plump skin. Read more
Sabrina Carpenter Looks So Different With a Long Bob — See Photo September 23, 2025 Her new Vogue Italy cover is proof that shoulder-length styles are anything but boring. Read more
5 Best Tanning Mousses for a Beach-Worthy Bronze September 23, 2025 No one will believe this glow came from a bottle. Read more
The Blepharoplasty Bun Is Everywhere September 23, 2025 Now that the classic slickback has been adopted by famous white women, it’s taken on a new purpose: to snatch like they’ve never been snatched before. Read more
8 Sunscreens for Sensitive Skin to Stay Calm and Covered September 22, 2025 Your delicate skin deserves only the most soothing SPF protection. Read more
Meet the Lip Liners That Make Every Lipstick Look Better September 22, 2025 Like your lips, but better. Read more
Kourtney Kardashian's New Bangs Are Ready for “Witchy Season”—See the Photos September 22, 2025 They're sweet, not spooky. Read more
9 Best Concealers for Mature Skin in 2025: Brighten and Blend Without Settling Into Fine Lines September 21, 2025 All in the name of silky, creaseless coverage. Read more